Currently running confidential searches for several AI-native technology companies.Confidential AI-native searches underway.For candidatesCandidates →

Every Empty GTM Seat Costs You Pipeline, Revenue, and Time

We place the GTM talent that takes software companies from early traction to $1B+ ARR.

For two decades I've recruited go-to-market talent — sales, pre-sales, customer success and partnerships — for high-technology companies, either as their main source of GTM talent or alongside internal teams on challenging roles. Databricks brought me in for two and a half years, across the run that took them from a $6.2 billion valuation to $38 billion. Twelve of the eighteen I placed there are still with the company today, and not one of them left inside four years. Your search gets the same desk and the same standard. You'll interview three to five candidates per search, not fifteen.

Paul Barrett, Founder & Senior Sales Recruiter of WaterMark LLC

Paul Barrett

Founder & Senior Sales Recruiter, WaterMark LLC

Connect on LinkedIn
20+
Years recruiting high-tech GTM talent
500+
Career GTM placements
3–5
Candidates on a typical shortlist
6
Placements lost inside the guarantee period
3–4
Active searches at a time

A few of the companies we've helped build

  • Databricks
  • Medallia
  • BigPanda
  • Rubrik
  • Chronosphere
  • Level AI
  • TheyDo
  • Axion Ray
  • Observo.ai
  • Rapid7
  • Venafi
  • SOASTA
  • Tufin
  • Ipanema Technologies
  • Good Technology
  • Aria Systems
  • SOA Software
  • F5
  • netForensics
  • BigFix
  • BMC Software
  • Fortify Software
  • Incipient
  • Astute Solutions
  • Comodo
  • Cybereason
  • Qumulo
  • BladeLogic
  • BEA Systems
  • Oracle
  • Bit9
  • ChoiceStream
  • Endeca
  • BroadVision
  • Agile Software
  • ActiveTouch
  • Interwoven
  • Vignette
  • KANA Software
  • RightNow Technologies
  • Netezza
  • Isilon Systems
  • GuardianEdge
  • Datamonitor
  • Veritas
  • Symantec
  • SolidFire
  • Informatica
  • Oblix
  • DynamicOps
  • ClearSlide
  • WinMagic
  • Motive
  • Silknet Software
  • Concord Communications
  • Virsa Systems
  • Jacada
  • Mercury Interactive
  • Waveset Technologies
  • Business Objects

About WaterMark LLC

A small desk, run by the person you'll actually work with.

I'm Paul Barrett. I've spent 20+ years recruiting go-to-market talent in high technology, and I still run the searches myself — sourcing, screening, and the calls with candidates. When volume requires it, I bring in two full-cycle recruiters I've worked with for years. That's the whole bench, and I'd rather tell you its size than call it a network.

I take three or four active searches at a time. Past that, the partners come in deliberately — not as overflow. It's the reason a search here produces a short list instead of a long one.

Every 24 hours counts on an open req. I work in your time zone, pull feedback from both sides immediately after every interview, and fix scheduling problems the same day they appear. That's not a differentiator so much as the minimum, but it's where most searches quietly lose two weeks.

Our Specialization

The entire Go-To-Market ecosystem, not just the surface.

While many firms scratch the surface, WaterMark LLC specializes across the full GTM organization — identifying and placing superior talent in:

S

Sales & Pre-Sales

AEs, sales leadership, and technical pre-sales talent who can win and scale complex deals.

A

Account Management & Customer Success

Leaders who retain, expand, and grow your most valuable customer relationships.

P

Partnerships

Channel and alliance executives who build and scale ecosystems beyond direct sales.

M

Marketing

Growth, product, and brand leadership that shapes category-defining companies.

Most of the people worth hiring aren't looking. After two decades in this market, a lot of them take my call — and some of them I placed the first time fifteen years ago. That's a different asset than a database, and it's the one that gets a senior candidate on the phone.

You'll typically interview three to five candidates per search, because they're vetted against the actual requirement rather than filtered by title. If the market for a role is genuinely thin, you'll get two and a straight read on why — how big the addressable pool is, and what it would take to widen it. I'd rather hand you a short slate with an honest market read than pad it to look busy.

Built for Scale

Three ways to work together, depending on the problem.

Retained Search

Mission-Critical Leadership

Dedicated, exclusive search for executive and other mission-critical GTM leadership roles where the right hire changes the trajectory of the company.

Contingency Search

Agile, Success-Based Hiring

Fast, flexible search built for teams that need strong candidates quickly, with fees tied to a successful placement.

Contract Recruiting

Embedded Capacity When Reqs Spike

Dedicated capacity working inside your team when you're scaling a GTM org quickly across multiple roles at once.

For Candidates

For GTM Talent: Confidential

I'm currently running confidential searches for several AI-native technology companies. Most of these roles are never posted publicly. If you're an AE, solutions engineer, sales leader, or work in customer success, partnerships, or marketing, send me your details. Nobody sees them unless you and I agree to put your name forward.

I take on only three or four searches at a time, so I'll be straight with you about whether there's a fit.

Thanks. This came straight to me. I'll be in touch if there's a fit.

Shared only with me. Your details won't go to a client without your OK.

Paul Barrett, Founder & Senior Sales Recruiter of WaterMark LLC

Paul Barrett

Founder & Senior Sales Recruiter

Connect on LinkedIn

Hands-On Expertise

Never off the front lines.

I've never stepped away from the front lines. I still cold call, I still land my own clients, and I still work the network I've built over two decades — I like this work, which is a strange thing to say about recruiting and also true. Nobody hands your search to a junior after the pitch, because there is no junior.

What I'm actually good at is the judgment call — whether a candidate who looks right on paper will hold up in your seat, under your quota, reporting to the person they'd report to. That's the part you're hiring me for. The sourcing is table stakes.

I'm currently running confidential searches for several AI-native technology companies. If yours is one of the ones hiring, that's a reasonable place to start a conversation.

Let's build your GTM team.

Whether it's a single mission-critical executive hire or scaling an entire GTM org, WaterMark LLC is ready to help.